The Internet has always appeared as a breeding ground for acts of usurpation of brands and the news linked to the Covid crisis19 has only demonstrated the intensification of these behaviors. We will show you the reflexes and tools necessary to detect these attacks, as well as the alternative means at your disposal to defend your brands effectively and at low cost.
Goals :
- Acquire the necessary reflexes related to the protection and defense of its intellectual property rights on the Internet
- Optimizing costs in the choice of actions to defend your rights
- Detect a breach online and intervene effectively
Level: beginner to intermediate
Experts: Pauline Vallortigara & Inès Garlantezec (Dennemeyer)
Good to know
The flagship format of Paperjam Club training is digital. Workshops are workshops eligible for state aid for continuing vocational training in small groups which cover both "soft" and "hard" skills through 8 cycles. The digital workshops last 1 hour 30 minutes and provide for direct interactions with the trainer.
Important
This event is strictly reserved for Paperjam Club members and will be subject to verification. Do you think your company is a member? You can take your ticket and invite your colleagues to do it too
You are not a member yet? Ask for a good discovery by writing to [email protected].
The digital summer breakfasts are a series of webinars for marketing specialists and decision-makers in the Luxembourg economic sphere aimed at enabling them to continue to perform in the post-COVID digital world.
Automagically translated from French
Organizer
Paperjam Club
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