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Online WORKSHOP : Go Digital - Introduction to e-commerce eng

FREE

Chambre de Commerce Follow

• Workshop
• Business
• Webinar
• Digital
• Entrepreneurship

What will you learn?

We have designed this workshop with an eye to chronology. We start with an introduction to e-commerce and the various options for selling online. We then go through the multitude of readily available e-commerce platforms and service providers, so that you know your options when choosing the right platform for your e-commerce business. We then take you through setting up the back end of your online shop, complete with a walk through the many integrations that your e-commerce website needs in order to function -- reporting, accounting, invoicing, shipping, analytics, etc. We gradually move to curating the front end of your e-commerce site, starting from selecting the right payment methods and gateways, to setting up products and services for online sales, then utilizing different delivery, fulfillment, and distribution channels. We cover the most common issues that you will encounter while running an e-commerce business -- returns, refunds, disputes, fraudulent transactions, etc.
At the end, we also touch upon GDPR, selling policies, taxations, and regulations so you have a better understanding of the legal framework around an e-commerce business.

This workshop will walk you through the basics of e-commerce, explaining everything you need to know about the process of setting up and running a functioning e-commerce business. It will focus on all the systems, processes, and details you will need in order to “set up shop” – to be able to organize, start and take your online business off the ground.