At the end of the training, the participant will be able to:
understand the fundamentals of SEO techniques
set up an SEO strategy
know the key steps in integrating the natural reference when redesigning your website
Program
The stakes of a good SEO
Understand how search engines work and Google's role
What is SEO, how does it work?
The stakes of SEO
Understanding the synergies between SEA and SEO
Mechanisms and techniques of use
Internal links
Index Management & Crawling
Loading speed
Mobile
Optimization of contents (texts, images, videos ..)
What keywords to use? How to detect them?
VS conversion strategy image strategy / notoriety
Traps to avoid
SEO and website redesign
What there is to know
The importance of the redirect plan
Optimization of a site in foreign version
House of Training
7
Rue Alcide de Gasperi Luxembourg
find out about all the networking events and trainings tailored for you!
find out about all the networking events and trainings tailored for you!
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