Events

Application of sales techniques in the bank

920 €

at 1.8 KM
House of Training Follow

Psychology
Training
Diplomacy
Strategy
Sales

tue. 2 Jun.

wed. 3 Jun.

fri. 5 Jun.

mon. 29 Jun.

wed. 21 Oct.

thu. 22 Oct.

fri. 23 Oct.

thu. 19 Nov.

At the end of this training, you will have acquired a real know-how thanks to which you will be able to easily create your networks of relationships and conduct fruitful business interviews with customers. In this context, you will have the techniques and tools that will allow you to identify the needs of your customers, to formulate relevant commercial proposals in relation to them, to manage delicate situations, to monitor negotiations and retain your customers.

To do this, you will have analyzed in detail:

* The psychology of the client: the behavior to adopt in front of him, how to use your instinct wisely and how to identify his basic needs and potential business opportunities

* Questioning, listening and silence techniques: how to formulate your questions, what questions to ask and in
what circumstances, how to develop a questioning strategy, being able to listen and understand
your client and know when to keep quiet

* Argumentation, objection and conclusion: knowing how to present your arguments convincingly and positively, being able
to refute objections with diplomacy and know how to gather in a conclusion the key points of the interview so
to confirm to the client that their needs and wishes have been identified and understood

* For a more in-depth analysis of sales techniques, an outing is planned for the 3rd day.

NOTE: A final mark will be awarded to each participant at the end of the training.

Good to know

- Training in French
- Certificate

Program:

The main qualities required:
The personality
Enthusiasm
Perseverance
Being organized, methodical
Being a psychologist
The competence
Be yourself
Optimism
Honesty, loyalty
The presentation
A triple strength: moral, technical and physical
What does "sell" mean?

Client psychology:
Consciousness and behavior
Instinct
Conscious and subconscious
Basic needs
How to discover the customer's needs?

Questioning, listening, and silence techniques:
What is a good question?
Why ask questions?
Questioning techniques
Application exercise on issues
Some tips for use
Understanding, the fundamental attitude
The art of listening and mastering silence

Arguments, objection, and conclusion:
To argue is to sell
Attitudes towards objections
Help the customer to decide
The seller's position