Many business models are challenged by the current situation. The customer experience has become a major lever for creating value for your customers and your business. Acquiring and retaining customers is the result of in-depth knowledge of customer expectations and the development of a specific customer experience as well as quality interactions. Nowadays, the customer experience is no longer just the journey of my client, the satisfaction of my client, the relationship I have with my client, it is also taking into account the emotion of my client and his experience.
During this webinar, we will go through the following three essential points, in order to give you the lines of thinking necessary to optimize your customer experience.
Why is the voice of the customer important? - Align the expectations of its customers effectively
How can we reach our customers and know their tastes? - Marketing techniques that will allow you to better understand your market
Use the information received from customers to improve the customer experience - Better understand its markets, its competitive environment and customer expectations to provide an optimal customer experience
House of Entrepreneurship
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