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Making LinkedIn part of your business routine

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thu. 20 May.

14h15-15h45

LinkedIn is still an underutilized professional social network. While many people have an account and occasionally check their feed, most don't go further. LinkedIn has gone to great lengths to get the business community to use LinkedIn more as a social platform for members to do business with each other.
Since the launch of the World Wide Web, it has been about sharing information with people. This information must be recent, relevant and interesting to read. This goes as much for LinkedIn as it does for search engine optimization (SEO). In fact, using LinkedIn as part of your SEO strategy will help your search engine results.
Being creative on LinkedIn will help you attract qualified prospects to your business. Leads who are ready and willing to do business because they are already in this environment.
This workshop will help you understand what you need to do to set up and run your LinkedIn marketing campaigns and provide a steady flow of information that your contacts, visitors, and followers will find interesting and useful to them.
Expert: Phil Taylor (Morpheus Marketing)
Level: Beginner - intermediate

Goals :
- Have your business on LinkedIn and be found
- Use LinkedIn to find qualified leads
- Strengthen the credibility of your business
- Planning and execution of your LinkedIn routine

Participants are informed that they are likely to appear in photographs taken during the event. These are intended to be published in print and / or digital media published by Maison Moderne.